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Y&R(扬罗必凯)上海办公室招创意副总监美术指导等职位-AD110·aLife
文: Y&R(扬罗必凯)上海办公室招创意副总监美术指导等职位
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Y&R Shanghai seeks you
If you are interested in the opportunity at Y&R Shanghai, please send your resume to shanghai.hr@yr.com and let us know it’s from Madison Boom. For positions at Creative department, please provide your portfolio by mail or web link.

Creative Department:
· Associate Creative Director – Copy base
· Group Head – Art base
· Senior Art Director

Associate Creative Director (Copy base)
Major Responsibilities:
· Must be a skilled writer who is able to perform in a broad spectrum of advertising disciplines (digital, print, TV, etc.).
· Must be able to conceptualize creative concept for all digital touch point and integrate it with better communication.
· Must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications.
· Create concept for Web-based products, optimizing the use of screen design and user interface;
· Work as a team with Art partner.
· Contribute to the new business activities of the agency.
· Recommend measures to improve work process methods and quality of product.
· May include other duties as assigned.
· Has great knowledge of the latest digital trends.
· Coordinate team and direct how final copy is visually implemented;

Group Head (Art base)
Major Contacts:
· Must be a skilled art director who is able to perform in a broad spectrum of advertising disciplines (digital, print, TV, etc.).
· Must be able to conceptualize creative concept for all digital touch point and integrate it with better communication.
· Must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications.
· Create concept for Web-based products, optimizing the use of screen design and user interface.
· Work as a team with Copy partner.
· Contribute to the new business activities of the agency.
· Recommend measures to improve work process methods and quality of product.
· Has great knowledge of the latest digital trends.
· Coordinate team and direct how final art is visually implemented.
· Able to original ideas and integrate for ATL, activation and must have experience in film print and digital.
· Actively participates and work together with Art Directors, Copywriters, Designers in the creation of visual solutions incorporating his concepts/ideas and the concepts/ideas of his/her team.
· Works with the ACD to fulfill the CD's vision of the group, follows established work processes, identifies and mitigates team issues, escalates issues when necessary.
· May include other duties as assigned.

Sr. Art Director
Major Responsibilities:  
· Responsible for securing approval for all work from their CD.
· Create own concepts, words and visual ideas for agency clients that are responsive to marketing/creative objectives and strategies.
· Actively work with Copywriters, Designers in the creation of visual solutions incorporating his concepts/ideas and the concepts/ideas of his/her team.
· Produce the final assets necessary for sending over to the Studio. This includes preparing and directing files for mock-ups and presentation boards.
· Create and document final design parameters, style guides and visual standards
· May include other duties as assigned

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aLife 管理员,此帐号由ZhangZ、Michelle两位负责
作者:ad110 (2017-2-9 11:41:16)

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